The only reason that Buick survived over ' forced restructuring " General Motors is a great success of the brand in China , where business literally exploded . Chinese consumers bought about 4 times more Buick than their counterparts in the U.S. with sales of around 700,000 units in 2012.
In domestic markets of North America , Buick did not enjoy the same affection as well as in China , and the current model portfolio is not enough help to change that perception .
One of the independent designers who still believe in the Buick is Marc Senger . Not just believe , but it also comes with a vision of how to re-ignite the passion for Buick . Boston-based designer who is now working for product development studio Eleven . Senger delivered the work in the form of design studies Buick Wildcat , which is named after and inspired by the concept car fiberglass - bodied 1954 Buick . It is a 2 seater roadster envisioned comes with a supercharged V8 engine to compete with others such as the BMW Z4 roadster and the Jaguar F - Type.
